You walk into a grocery store. 40,000 items. You need milk. It's in the back corner, past every aisle. Who designed that, and were they evil or smart?
They were being smart for 1990, but they built their business on a flaw that someone like me would spend billions to exploit—because your margin is my opportunity.
I notice you're framing this as evil versus smart, but that's the wrong question. The right question is: would a customer design this store this way? The answer is no—no customer woke up thinking 'I wish I could walk past 39,999 items I don...